terry van nortwick, President and Founder
What PRO iNK means to me:
- Working with a team that is fun and keeps me young and energized
- Meeting business leaders in our community and helping them grow their businesses
- Being close to Satchel’s Pizza
When I’m not working, I love to:
- Get on airplanes and fly to exotic places
- Shop
- Look at art and occasionally buy some – especially American pottery and North Florida paintings
- Go out to lunch
- Read a good book
I’m most proud of:
- Being named a distinguished alumni from the University of Florida College of Journalism and Communications – along with Saturday Night Live star Darrell Hammond
- Learning to fly an airplane
- Being Godmother to Sandy and Aunt to Kelly, Lauren, Beth, Noelle and Emmy
- Being named a Woman Who Makes a Difference by the Girl Scout Council
- Visiting all seven continents and 72 countries – aiming for 100 countries!
My favorite Website is: Nordstrom.com
The Facts:
- BS and MA from the University of Florida
- Member/chair on numerous community boards and advisory committees
- Volunteer of the Year, 1998, Council for Economic Outreach
- Public Relations Professional of the Year, 1994, Florida Public Relations Association, Gainesville Chapter
Contact Terry for:
- Price estimates
- To find out how PRO iNK can help your business
- To go out to lunch
- To tell her about a new restaurant in town
tracy bachmann, creative director
What PRO iNK means to me:
- Our small size means we work efficiently. I like getting down to business and getting things done!
- Our team’s diverse backgrounds and areas of expertise allow us to offer unique perspectives and solutions in all sorts of areas.
- PI is an environment where creative thinking is valued, communication is key and where (almost!) every job is fun!
When I’m not working, I love to:
- Listen to live music
- Travel to Austin, TX (more music!)
- Be outside exploring North Central Florida
- Cook, cook and cook
I’m most proud of:
- Being a mama of three amazing kids
- My volunteer work to benefit homeless families and women and children
- Being a part of my husband’s family’s business, the oldest private boys camp in America, Camp Highlands for Boys
- Being a daughter of a career-Marine and living all over the world
My favorite Website is: designspongeonline.com (almost tied with zappos.com)
The Facts:
- BA from Flagler College in graphic design
- Over 10 years of experience in graphic design
Contact Tracy for:
- Scheduling an input meeting for your next big project
- Art directing that photo shoot
- A discerning eye
- A firm opinion on pretty much anything
elayna rexrode, director of operations
What PRO iNK means to me:
- Having worked at PRO iNK ten years ago, it’s like coming home
- An opportunity to work with creative and talented individuals
- Interacting with some of the most interesting and influential organizations in north central Florida
When I’m not working, I love to:
- Read as much as possible — Stephen King, Joe Nesbo, anything about Africa
- Play with my cats outside
- Work in the landscape
- Travel to Africa
I’m most proud of:
- Having the opportunity to travel to Africa numerous times and work with the amazing people there
- My three nieces who are extremely well-rounded and talented young ladies
- Graduating from the University of Florida
My favorite Website is: allafrica.com
The Facts:
- BA from the University of Florida
- More than 25 years in the communications industry
Contact Elayna for:
- Grammar and AP style questions
- Status of your project
- To find out Alexander McCall Smith’s latest book
- Cocktail recipes
Sally Dew Van Nortwick, Chief Doberwoman
What PRO iNK means to me:
- That place across town where I have to behave!
When I’m not working, I love to:
- Sleep
- Eat
I’m most proud of:
- Getting in the truck without Dad having to lift me
- My generous build; some people call me a big-boned gal!
My favorite Website is: Dogfoodchat.com
The Facts:
- Rescued from the Orlando Doberman Rescue
- Broke her leg in seven places two weeks after she moved in with the Van Nortwicks
- Named after Sally Dew, a former PI staffer, who now lives in Oakland, CA and trains seeing eye dogs
Contact Sally for: Breakfast and dinner
Holly Louise Van Nortwick, Escape Artist
What PRO iNK means to me:
- Mom’s office where I get to visit every now and then
When I’m not working, I love to:
- Chase squirrels
- Ride in the car
I’m most proud of:
- Getting rescued from the Levy County Animal Shelter
- Learning to sit and not jump up on people
My favorite Website is: DogStuff.com
The Facts:
- Adopted by Terry and Ken in April 2010
- Some kind of a hound dog – maybe a coon hound, nobody knows what I am!
Contact Holly for: Walks and rides in the car
Reggie Hyler, Official PI Greeter
What PRO iNK means to me:
- Meeting lots of nice people
- Playing with Holly’s toys
When I’m not working, I love to:
- Take naps
- Eat
I’m most proud of:
- Graduating from “Puppy Headstart”
- Training my family to give me treats with my expressive brown eyes
My favorite Website is: what’s a website?
The Facts:
Rescued as a stray puppy the day after Christmas 2002. My name comes from the Italian word for gift (regalo). I look like a black lab with a white shirt, long legs, and my snout is getting gray. My mom thinks I waddle like a Rottweiler so she calls me her “Rotten Lab.”
Contact Reggie for: Walks and rides in the car




